Out There Impact rolls out its mobile solution for advancing the ‘Sustainable Development Goals’ globally at the UN

Out There Impact rolls out its mobile solution for advancing the ‘Sustainable Development Goals’ globally at the UN

‘There Are 17 Numbers That Can Change The World’ captures world leaders attention at UN SDG Media Summit, with a decision to target a billion people Out There Impact (OTI), have announced how they plan to help advance the United Nations (UN) Sustainable Development Goals (SDGs) by 2030, through harnessing the power of mobile. After a successful “There […]

Länsförsäkringar offers free stay in Sweden’s Hotel Bellora if you stay offline

Länsförsäkringar offers free stay in Sweden’s Hotel Bellora if you stay offline

Swedish creative agency, Stendahls, have unveiled their latest creative activation: The world’s first hotel room where the price you pay is determined by how much time the guests spend on social media. Here, is where screen time is first introduced as the new currency. “The Check Out Suite” is a unique hotel room in Gothenburg, […]

The hunt for the most influential leaders in science communication is on, with SCi25 launch

The hunt for the most influential leaders in science communication is on, with SCi25 launch

The hunt for Europe’s best science communicators is on, with the launch of new initiative SCi25. SCi25 will be the first data-led curation of Europe’s most influential in-house science communication professionals, designed to showcase and unite the talented PR and marketing practitioners working to amplify the impact of world-changing scientific organisations. The Top 25 Science […]

Mindshare launches tool to turn out-of-office emails into valuable media space for charities

Mindshare launches tool to turn out-of-office emails into valuable media space for charities

Mindshare, part of WPP, launched ‘’Dooonate’’ – a tool that enables companies and individuals to donate space in their out-of-office emails to charities. UK charities spend £22 billion a year on advertising, almost half of which goes to buy digital media. Anything that could help reduce this amount without reducing the effectiveness of charity marketing […]

UNICEF and BETC launch an unprecedented fundraising tool using blockchain technology

UNICEF and BETC launch an unprecedented fundraising tool using blockchain technology

 Between the 2nd of February and the 31st of March 2018, UNICEF and advertising agency BETC are reinventing charitable donations with the ‘Game Changers‘ initiative, the first humanitarian fundraising effort using the cryptocurrency Ethereum. UNICEF’s work for children depends on donations and they asked for help to attract a younger generation of donors since […]