Tremor Video DSP and Cuebiq exclusively partner for industry’s first geo-behavioral targeting on Connected TV

Tremor Video DSP and Cuebiq exclusively partner for industry’s first geo-behavioral targeting on Connected TV

Tremor Video DSP, a leading programmatic video platform, and Cuebiq, a next generation location intelligence and measurement company, have announced their exclusive partnership to deliver the industry’s first geo-behavioral targeting solution on over-the-top (OTT) devices. As part of a preferred partnership, MullenLowe Mediahub will be the first agency to execute this innovative audience hyper-targeting for […]

Clear Channel Outdoor RADAR gets smarter by adding Cuebiq’s real-time mobile analytics

Clear Channel Outdoor RADAR gets smarter by adding Cuebiq’s real-time mobile analytics

Clear Channel Outdoor Americas (CCOA) announced the evolution of its RADAR suite of Out-of-Home (OOH) advanced advertising platform with the addition of Cuebiq’s location intelligence and attribution solutions, which leverage the largest source of accurate location data in the US The new agreement enables CCO RADAR to tap into Cuebiq’s location insights and footfall attribution analysis, based on […]

Marketron Partners with Cuebiq, Bringing Real-Time Foot Traffic Attribution to Media Companies

Marketron Partners with Cuebiq, Bringing Real-Time Foot Traffic Attribution to Media Companies

Marketron, the leading provider of business software solutions and services for the media industry, announced a strategic partnership with location intelligence company Cuebiq for use of its real-time foot traffic attribution offering, VisitQ Real-Time, for advertising campaigns Marketron is running for its media partners. “With over 90% of retail transactions occurring offline in the physical […]