Matomy’s MobFox Partners with Factual to Expand Mobile Geo-Targeting Capabilities

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Matomy’s MobFox Partners with Factual to Expand Mobile Geo-Targeting Capabilities

Global media company Matomy, announced a new partnership between MobFox and Factual, the neutral data company making location data accessible to everyone. By implementing Factual’s Geopulse Audience targeting capabilities, MobFox will provide DSP partners with advanced mobile targeting using location-based data. MobFox, a top international mobile advertising platform, works with over 175 DSPs and 40,000-plus […]

Airmarket To Launch Revolutionary Location-Based Mobile Ad Platform

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Airmarket To Launch Revolutionary Location-Based Mobile Ad Platform

Airmarket announced a new advertising format that will revolutionise the way brands engage with customers on their mobile devices by combining hyper-location data with programmatic technology. They will give advertisers access to a global network of beacons to deliver personalised, targeted advertising to consumers based on their real-time location. Device users will receive notifications on their […]

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