King ADZ creates eye opening social media advertising campaign for DNA-based health app, SelfDecode.com

King ADZ creates eye opening social media advertising campaign for DNA-based health app, SelfDecode.com

Writer, photographer and filmmaker, King ADZ, has created a month-long social media campaign for SelfDecode.com featuring the CEO and founder of the brand dancing and then stripping off to demonstrate just how good the website and app really are. The campaign, which will run on Meta and Google, aims to put SelfDecode.com on the map […]

KEVIN BACON SKYDIVES IN NEW EE CAMPAIGN SHOWING THE NATION IT CAN COUNT ON EE WITH STAY CONNECTED DATA

EE launches its latest campaign Stay Connected Data, featuring a skydiving Kevin Bacon free falling through the sky to illustrate the panic a customer feels when they run out of data Stay Connected Data offers UK customers unlimited backup data on essential apps, such as WhatsApp and Maps, when they reach their monthly data allowance – showing they can count on EE for a connection that goes further The campaign launched in OOH on 15th August and leads with a 30-second TV a

KEVIN BACON SKYDIVES IN NEW EE CAMPAIGN SHOWING THE NATION IT CAN COUNT ON EE WITH STAY CONNECTED DATA

EE announces its latest campaign, Stay Connected Data, featuring Kevin Bacon hurtling through the sky before being rescued by a timely parachute. The ad which will hit screens this weekend, reminds EE customers that with Stay Connected Data they can keep in touch with friends and loved ones even when their data has run out. Directed by […]

Studio BLUP helps drive five times higher conversions with shoppable Augmented Reality experiences for Kylie Cosmetics by Kylie Jenner and Boots.com

Studio BLUP helps drive five times higher conversions with shoppable Augmented Reality experiences for Kylie Cosmetics by Kylie Jenner and Boots.com

Studio BLUP, the London-based creative agency which specialises in connecting brands to new culture through relevant design, have created the first-of-its-kind augmented reality m-commerce experience for Boots.com, the UK’s largest health and beauty retailer and Kylie Cosmetics by Kylie Jenner. The agency, whose clients include the likes of Nike, Adidas, Sony Music, Redbull, the BBC […]

Wunderman Thompson and Duracell launch addictive AR Instagram game

Wunderman Thompson and Duracell launch addictive AR Instagram game

Wunderman Thompson has partnered with Duracell to bring the power of their Optimum batteries to life through an innovative AR Instagram contest. Duracell’s Optimum batteries offer superior performance, with up to 200% extra life or extra power for your devices. To promote their benefits, Duracell has launched ‘Bunny Hop’, a competitive Instagram game that brings […]

The festival wristband that monitors your drinking

The festival wristband that monitors your drinking

Lick it to find out. A new initiative at a Finnish music festival is paving the way for more responsible and enjoyable drinking The long-awaited summer festival season is here. After years of lockdowns and social distancing, many are looking to let loose. Yet hot, crowded festivals can be ripe spaces for excessive alcohol use.  […]

Motorola x Heaven – M is ready for summer !

Motorola x Heaven – M is ready for summer !

Following their campaign last October, Motorola and its agency heaven surrounded themselves again with digital artists to express the diversity of interpretations of their new slogan, “T’as le M”. For this seasonal edition, the brand gave “carte blanche” to three talented motion designers, Alexandre Avram, Fanny Rollot and Vincent Viriot, who revisited the iconic logo, […]

Dot Go, The World’s First “Object Interaction” Platform for Blind and Visually Impaired People Launches in App Store Globally

Serviceplan Innovation and Dot Incorporation continue their innovative collaboration with the Dot Go app, a community-driven platform that recognises objects and connects these to specific actions. Dot Go helps the visually impaired to navigate the world, find objects and automate daily tasks which enable them to lead a more independent life.

Dot Go, The World’s First “Object Interaction” Platform for Blind and Visually Impaired People Launches in App Store Globally

Dot Go, The World’s First “Object Interaction” Platform for Blind and Visually Impaired People Launches in App Store Globally

Digital Citylights Equipped With AI-Based Software And Built-In Cameras Fighting The Dramatic Rise In Mental Health Issues   

Anxiety Meter can measure passers-by's anxiety with their permission. One-third of passers-by interacted with the ad 817 % longer than the DOOH average. The ones with the highest level of stress received a free preventive check-up.

Digital Citylights Equipped With AI-Based Software And Built-In Cameras Fighting The Dramatic Rise In Mental Health Issues   

Digital Citylights Equipped With AI-Based Software And Built-In Cameras Fighting The Dramatic Rise In Mental Health Issues