The cybersecurity company’s long-standing partnership with the UN agency is designed to help defund online piracy
Cybersecurity and IP protection company, White Bullet, has worked alongside the World Intellectual Property Organisation (WIPO) to help prevent ad-funded piracy for over a year, and recently released a six month update revealing key trends in cybersecurity in the monitored markets throughout 2022. WIPO is the global forum for intellectual property (IP) services, policy, information […]
UK Top 10 motor retail group JCT600 is putting some extra fun into packing for holiday travel this summer with a new online game that will also keep car passengers of all ages entertained on long journeys. Car Boot Carnage was designed and built by JCT600’s long-term digital agency partner Code Computerlove to help position JCT600 as leaders […]
The investment is designed to accelerate Adnami’s steep growth trajectory as it continues to revolutionise programmatic, high impact advertising
Following its rapid growth across the Nordics and throughout Europe, leading ad tech company Adnami today announces that it has secured series A growth funding from QNTM Group. Adnami is on a mission to improve the effectiveness of digital advertising. Its solutions for programmatic high impact advertising allow brands to get better returns on their […]
EE launches its latest campaign Stay Connected Data, featuring a skydiving Kevin Bacon free falling through the sky to illustrate the panic a customer feels when they run out of data
Stay Connected Data offers UK customers unlimited backup data on essential apps, such as WhatsApp and Maps, when they reach their monthly data allowance – showing they can count on EE for a connection that goes further
The campaign launched in OOH on 15th August and leads with a 30-second TV a
EE announces its latest campaign, Stay Connected Data, featuring Kevin Bacon hurtling through the sky before being rescued by a timely parachute. The ad which will hit screens this weekend, reminds EE customers that with Stay Connected Data they can keep in touch with friends and loved ones even when their data has run out. Directed by […]
Adverty, the leading in-game advertising provider and multi-patent-holding creator of Metaverse-ready ad opportunities, announces exclusive partnership with Yazle
Adverty AB today unveils an exclusive partnership with Yazle – having signed an agreement that allows the digital agency to represent and sell Adverty’s full inventory in MENA exclusively. This will be on a managed service basis; thereby enabling advertisers in the region to grasp seamless and immersive, in-game advertising opportunities. The exclusive partnership between […]
White Bullet’s Q2 2022 Ad Funded Piracy Report for Sygnał shows further reductions in ad-funded piracy thanks to collaborative efforts
IP protection and cyber safety company, White Bullet, today announces that its ongoing collaboration with the Sygnał Association in Poland continues to have a significant impact in the market; with its latest Ad Funded Piracy Report showing further, marked reductions in ad-funded piracy in the country. The Sygnał Association, established in 2001, protects the intellectual […]
Studio BLUP, the London-based creative agency which specialises in connecting brands to new culture through relevant design, have created the first-of-its-kind augmented reality m-commerce experience for Boots.com, the UK’s largest health and beauty retailer and Kylie Cosmetics by Kylie Jenner. The agency, whose clients include the likes of Nike, Adidas, Sony Music, Redbull, the BBC […]
Verasity, an adtech company built on the principles of open ledger technology, announced today that the VeraViews adtech stack has delivered the first third-party developed ad-support plugin for the Brightcove Web Player. Brightcove Inc. the trusted leader in streaming technology, creates reliable, scalable, and secure video technology solutions for media and enterprise organizations to help […]
Enables marketing teams to work together within one platform and understand the impact of Google and Apple Store organic traffic on total user acquisition
Launches new certifications with free courses from App Radar Academy on app store optimisation, Google app campaigns and Apple search ads
App marketing and analytics platform App Radar has introduced a new innovative tool that enables companies to combine their app’s organic and paid user acquisition data in one place for both Google and Apple app stores. The tool enables app marketers to understand the correlation between their organic and paid user acquisition efforts; how paid conversions impact […]
The programmatic specialist has made a number of new appointments to keep up with growing demand for its services
multilocal, the programmatic specialist, has announced the appointment of three new senior members of staff this month alone, as demand for its services continues to ramp up worldwide. Dharmesh Patel joins as Director, Ad Operations. He brings 15 years’ digital marketing experience supporting brands and publishers with performance-focused programmatic and paid social media campaign objectives; […]