Teads leverages the largest dataset of attention and context, to offer clients unparalleled audience insights and support campaign optimization. Teads, the global media platform, has announced the release of attention metrics in Teads Ad Manager (TAM), its dynamic programmatic buying platform. This integration makes Teads the first platform to embed Lumen’s attention measurement natively and […]
PubMatic (NASDAQ: PUBM) has agreed a new partnership with adaptive streaming specialist, SeenThis to deliver high-quality digital advertising while minimising carbon emissions. This initiative will give brands and agencies around the world a simple, efficient way to shift their buying behavior in favor of more sustainable media, without compromising on advertising performance. SeenThis’ proprietary video […]
Audiencerate, the identity hub enabling data-driven advertising, today announced its expansion into the finance industry. It has been selected to enhance the management and activation of first party data across digital marketing for its leading European paytech client, Nexi. Nexi offers a wide range of payment services to both consumers and businesses, which are fast, simple and […]
Clients can now measure data transfer and related carbon footprint, with performance insights, at creative, campaign and agency level Adaptive streaming specialist SeenThis has announced the launch of its new Emissions Dashboard which enables clients to track, measure and analyze their carbon footprint stemming from data transfer, alongside their campaign performance, in real time. This […]
Samsung Espana and Cheil Worldwide Spain have created a ground-breaking AI app for people with autism that autonomously turns down the volume on fear-triggering sounds they find disturbing without isolating them by cancelling out noise altogether. The app is the first ever smart noise-management app that works in real-time to enable people to manage individual […]
Platform will provide advanced segment capabilities and opportunities for retailers to secure private data, enhance customer experiences and onsite personalization Platform monetization leader Kevel announced today it will be launching their new customer data platform, Kevel Audience, live at this year’s ShopTalk event in Las Vegas. Kevel Audience is a customer data platform (CDP) specifically […]
Streamers representing top Brazilian gaming brands are joining WARRIOR, a huge Brazilian streamer program. WARRIOR will create a unique opportunity for brands that want to reach gamers effectively, while streamers will be able to monetise their content and grow. The project will be powered by Streamcoi, technology that helps manage and monetise streamers and is […]
Compete and earn game, Lost At Sea has partnered with creative technology studio, Appetite Creative to create, design and build a brand-new multi-player blockchain-based game. The bright, lively and intuitive user experience, where boats race in a variety of water-based courses, follows brave sailors who were once Lost At Sea and are now ready to […]
AI-powered tool suite that prioritizes and summarizes information for knowledge workers launches in Beta with 500+ companies on its waiting list. Spoke.ai, the AI-powered tool suite, founded by early N26 employees, has secured a €2 million pre-seed round. The round was led by byFounders, with participation from Possible Ventures and a syndicate of experienced operators. […]
The product uses OpenAI’s GPT-3 and is immediately available for testing, with plans for a public release in the near future. Yext, Inc. (NYSE: YEXT), the Answers Company, today announced the launch of Yext Chat, a new product that empowers organisations to create conversational experiences with cutting-edge AI. The company plans to publicly release Yext Chat […]
