The new device features more precise geotargeting capabilities, increased screen resolution, and integrated smart city data sensors to elevate out-of-home media
Firefly, the company leveraging taxi and rideshare vehicles to build a street-level digital media network, today announced the launch of the next generation of its display technology. These new screens offer the highest resolution of any digital out-of-home (DOOH) display on the market. With social good in mind, Firefly’s screen design also integrates smart city […]
Rovio Appoints Kairos Media As Global Influencer Marketing Agency
World renowned games-first entertainment company and creator of Angry Birds, Rovio Entertainment , has appointed Kairos Media as its global influencer marketing & media agency of record, following a competitive pitch process. Kairos Media will be handling and delivering a global strategy aligned for the Angry Birds 10th Anniversary campaign, marking a decade since the […]
~Ten businesses from Startup India initiative pave the way for crowd-marketing amongst India’s entrepreneurs~
~Provides opportunity to experience the benefits of crowd marketing and build brand awareness~
World's First Social media Loyalty Platform
Startup India, Government of India’s flagship innovation programme today announced its association with Brandie, the world’s first crowd marketing tech platform based out of Sweden. This partnership will grant ten of Startup India’s most promising businesses a free trial period on Brandie’s exclusive platform, allowing them to be the first startups in India to build social […]
Pixel Artworks, the award-winning specialists in light and pixel technology, have designed and delivered The Garden of Light, a unique multi-sensory installation for McArthurGlen Designer Outlet Ashford. The Garden of Light uses the latest LED pixel lighting and immersive audio technology to create a stunning 360 degree virtual garden environment and is part of the expansion of McArthurGlen Designer Outlet, […]
Voice technology company expands services business with appointment of Ed French to newly-created role of commercial director
Award-winning Say It Now has appointed Ed French as commercial director as it expands the services side of its business. The role has been created to drive awareness and demand for voice technologies that allow brands to develop personalised communications that forge deeper relationships with consumers. French will be responsible for working with enterprise clients to develop voice applications and […]
A service design approach has offered Europe’s largest cancer centre an innovative solution to improve the efficiency of the hundreds of cancer trials it carries out each year. The North West based NHS Foundation Trust approached Manchester digital experience agency Code Computerlove, part of the MediaCom North Group, to explore how digital technology can be applied […]
Chinese tech giant Tencent has partnered with UK based AI company, Mirraid for to place ads in old movies, such as coffee cups and bus posters. Tencent, which owns social media platform WeChat, will test this out on its own video platform. However, if this experiment is successful, more video platforms might be eager to […]
Giving the public an exciting glimpse of the future, Three UK has unveiled the world’s first holographic 5G ad today, to celebrate its game changing high speed 5G Broadband. In collaboration with some of the UK’s hottest new talent – whose careers have been shaped by the internet – the event brings to life the impact of […]
Increasing monetization options for developers & measurement options for advertisers
AdColony, the mobile performance marketplace, is pleased to announce it has publicly released AdColony SDK 4, its latest mobile ad software development kit (SDK) for app developers. This latest update to the company’s mobile app monetization technology brings together AdColony’s industry-leading HD video ad platform with its banner display and programmatic offerings into a single […]
Nike has developed ‘Back To The Future’-style trainers with a lacing system that uses a motor to tighten or loosen its trainers with additional voice control. The upcoming Nike Huarache trainers will support Siri with a ‘FitAdapt’ lacing system that uses a motor to tighten or loosen its trainers through voice commands. Users can tell […]
