Adverty today announces a partnership with Smart as it seeks to widen access to its market-leading programmatic in-game inventory for advertisers globally.
Adverty Partners With Smart To Further Facilitate Access To Its Seamless In-Game Inventory
Serviceplan Innovation and Dot Incorporation have made it their mission to provide visually impaired and blind people with greater inclusivity and independence. The two companies have taken another step forward in this endeavour with the Dot Go app, a community-driven platform that recognises objects and distances, and connects these to specific actions. The app will be available to download from the App Store for free from early December.
Dot Go: Serviceplan And Dot Incorporation Develop First Customisable Object-Recognition Platform For The Visually Impaired
Adverty AB (publ) has been granted its third patent by the United States Patent and Trademark Office for its in-game ad viewability technology BrainImpression™; a ground-breaking method for determining ad viewability and impressions within complex gaming environments. The multi-patented invention is one of the core functionalities of Adverty’s leading in-game advertising platform and now covers every screen used in traditional gaming and the so-called ‘Metaverse’ - from mobile phones, tablets and TVs to next-generation devices used for virtual and augmented reality.
Adverty Wins Third US Patent For BrainImpression, Bringing Ad Viewability Technology To Gaming On Mobile, TV Screens And The Wider Metaverse