Latest research finds that Facebook is the most cost-effective channel on average for SMBs, Microsoft is the most responsive channel for increasing ad spend, whilst Google maintains their place as the industry leader with their high reach and low-cost offering. International online advertising platform, Adzooma, has teamed up with the world-renowned Cambridge University for a new piece of research that reveals how businesses can […]
The Birmingham and London-based start-up has also hired Anastasia Petrova as iOS Developer as it readies for further growth
Covatic, a growing tech company that empowers media companies to deliver exceptional in-app experiences by identifying when, where and how each individual can engage with content – all without needing to expose personal data – has readied itself for its next phase of growth by hiring Accelerated Mission’s Paul Turner to help it further its Go-to-Market (GTM) […]
Join the leading in-game advertising specialist on 3rd March to find out more about this opportunity and for the chance to win up to $50,000
Adverty, the leading in-game platform for advertisers, agencies and game developers, will outline a unique opportunity to significantly boost monetisation with seamless in-game advertising on the Unity platform at a seminar taking place on 3rd March 1pm UK / 2pm CET. The upcoming seminar by Adverty will unveil how to integrate its Unity software development kit […]
Mambu, the cloud-native core banking platform, has appointed Forever Beta as its global brand and creative agency. Mambu created the concept of composable banking, which allows customers to create the banking experience that is best suited to them without being tied to a specific vendor, product or technology. Forever Beta will work on Mambu’s creative strategy […]
Adnami, which specialises in programmatic, high-impact advertising solutions, has announced a partnership with Omnicom Media Group in Sweden, with the leading global media network opting to work with the Danish tech company in order to optimise the delivery of high impact advertising for its wide range of clients. Adnami facilitates opportunities to stand out in digital display buying, […]
Pringles is challenging consumers to ‘Step Up the Spice’ through a socially-led campaign to promote its new Sizzl’N product range. Working with global agency We Are Social, Pringles will challenge people to see how hot they can go by trialling the progressively spicy flavours, from Kickin’ Sour Cream (Medium), to Spicy BBQ (Hot) and finally, Cheese & Chilli […]
Leeds agency Flaunt Digital have worked with TIME on ‘The March’ an interactive digital exhibition to mark Black History Month in the USA. The March digital exhibit explores the stories and extraordinary actions that ordinary people have taken against racial injustice and inequality. Graham McDonnell, Senior Director of Brand Creative at TIME said: “We brought Flaunt Digital onboard because The […]
The global digital creative agency, We Are Social, is strengthening its team. From 1 February, Leo Marks joined the team as Creative Director & Head of Studios, adding to the Berlin office and the in-house production unit, We Are Social Studios. The 38-year-old is a multiple award-winning Creative Director and reports to Germany Managing Director, […]
LeBOM is a slick new football predictor app that allows mates to bet against each other rather than the bookies. Their first marketing campaign was created and produced by Richard Russell & Neil A Dawson & Company. The online campaign is rooted in football culture. This funny, irreverent campaign is designed to attract football fans who already enjoy […]
- Bland was previously Head of Performance Strategy at iProspect. - He will lead the 100+ digital specialists in Havas Media Group’s UK and international teams, who will now come together under a new biddable team structure.
Havas Media Group has announced the appointment of Paul Bland to the newly created role of Head of Biddable Media, as it seeks to unify its digital team under a new biddable team structure. Bland joins from iProspect, where he spent nearly six years and was most recently Head of Performance Strategy within the agency’s leadership team, responsible for […]
