Tribe launches platform for ‘micro-influencer’ social marketing in the UK

Tribe launches platform for ‘micro-influencer’ social marketing in the UK

Tribe, an online marketplace that connects brands with ‘micro-influencers’, is making the first move outside of its native Australia, launching in the UK. Micro-influencers are social media users with 3,000-100,000 followers – not exactly celebrities, but what you might call ‘internet famous’. Tribe’s self-serve platform lets brands or agencies create a campaign brief and open […]

Selfridges Launches Social Shopping App

Selfridges Launches Social Shopping App

Department store and retail brand Selfridges is strengthening its multi-channel offering with the launch of a social media-friendly shoppable app that aims to redefine the conventional mobile shopping journey. In an era where technology is becoming progressively more integrated with luxury retail, Selfridges is hoping to future-proof its retail channels with a new app, part […]