HurdlGram Programmatic Direct Mail Set to Deliver Big Returns for Brands

HurdlGram Programmatic Direct Mail Set to Deliver Big Returns for Brands

Direct Mail specialist,┬áHurdle, has launched its all-new, data-driven Programmatic Direct Mail service, HurdlGram. The new service enables brand owners, and media agencies, to efficiently and effectively deliver highly targeted, personalised experiences as part of a truly integrated multi-channel customer engagement strategy. Bringing together the dynamic integration of customer data from CRM systems, demographics, web browsing […]

Apple sold the most smartphones over the holidays

Apple sold the most smartphones over the holidays

Apple has its nose in front of Samsung once more. Apple’s phone sales fell second to the Korean electronics giant for the first three quarters of 2017, but with the iPhone 8, 8 Plus and X going on sale in the fourth quarter, it’s back in front, according to IDC’s quarterly report on smartphone market […]