Google is launching Shoelace, its new experimental social network app

Google is launching Shoelace, its new experimental social network app

Just months after Google retired its unsuccessful social network, Google +, the company is launching Shoelace, a hyperlocal network for finding activities and friends in the user’s location. Currently, Shoelace is invite-only, and solely available in New York City. In order to activate their account, New Yorkers will need an invite code.  Shoelace users are able […]

Socialbakers Debuts Content Hub to Deliver Deep Content Intelligence for Digital Marketers

Socialbakers Debuts Content Hub to Deliver Deep Content Intelligence for Digital Marketers

Socialbakers, the leading unified marketing platform, announced the release of Content Hub, the go-to place for marketers to collaborate, plan and create engaging content by leveraging AI-powered content intelligence. Content Hub empowers organizations to create content strategies that deliver compelling experiences to their target audiences. With deep content insights, marketers can now leverage the right […]

Pixability launches PixabilityONE to unify video ad campaigns across key online channels

Pixability launches PixabilityONE to unify video ad campaigns across key online channels

Video advertising software and insights leader Pixability announced the launch of PixabilityONE, a first-of-its-kind software platform powered by data science, used for running campaigns across the premier video advertising destinations, all in one place. Those destinations include YouTube, Facebook, Instagram, and Connected TV platforms like Amazon. The PixabilityONE platform can be used by brands and […]

The Harry Potter mobile AR game is officially here

The Harry Potter mobile AR game is officially here

Niantic, the developers who launched Pokémon GO, have officially released Harry Potter: Wizards Unite, a new mobile augmented reality game that lets players experience the magical world of Harry Potter, right from their iOS or Android smartphones. Starting June 21, the game is available for download in the US, the UK, Australia, and New Zealand, with […]

YouTube debuts new AR makeup try-on tool

YouTube debuts new AR makeup try-on tool

YouTube is introducing an augmented reality (AR) feature to help beauty viewers get an idea of how makeup will look like on them while continuing to watch product reviews and tutorials from creators. The AR Beauty Try-On tool appears in a split screen with the video continuing to appear in the top half and adding […]

Merkle launches transaction data analytics tool, Merkle Wallet, in UK market

Merkle launches transaction data analytics tool, Merkle Wallet, in UK market

Merkle, a leading technology-enabled, data-driven performance marketing agency, announced the launch of its proprietary transaction data analytics tool, Merkle Wallet, in the UK market. Merkle Wallet offers clients access to the most comprehensive set of UK consumer spending insights available to brands. It is powered by the broadest industry view of credit card transaction data […]

ADmantX launches its Homepage Intelligent Solution to help boost ad revenue for publishers

ADmantX launches its Homepage Intelligent Solution to help boost ad revenue for publishers

ADmantX, a leading data provider of natural language processing (NLP) semantic-based solutions, announced the launch of its Homepage Intelligent Solution for publishers. The new solution will help publishers boost their ad revenue by making their homepage more accessible to advertisers whilst also improving the profiling of their readers. By conducting a granular content analysis of the […]

Research tool launched to solve data headache for digital marketers

Research tool launched to solve data headache for digital marketers

A new SEO research tool has been launched, allowing digital marketers to gain valuable and in-depth keyword insights for free. Topics, which was developed by SEOmonitor, a leading provider of SEO software, is a comprehensive monitoring tool that instantly provides a competitive overview for a topic, keyword list or domain. It provides rich insights on keyword trends, […]

Impact launches new solution to optimise mobile partnership experience

Impact launches new solution to optimise mobile partnership experience

Impact, the global leader in partnership automation, announced TrueLink mobile technology, enhancing its Partnership Cloud platform for expanded support of traditional mobile web and in-app partnerships. Impact’s Partnership Cloud with TrueLink now offers both deep linking to a specific product page in an app, as well as tracking of in-app clicks and conversions to validate partner attribution. […]

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