The Shazam Brand Takeover leverages native-app functionality and enables brands to literally “take over” the app’s entire screen in individual markets for a full day, reaching Shazam’s hundreds of millions of global users. Brands can now participate in the entire Shazam user flow—from home screen to listening screen to track result—which is initiated 25 million […]
Canon has become the first brand to use the Guardian’s new digital ad formats ‘Frame’ and ‘Focus’ in its latest campaign, as the publisher extends its native ad proposition. The new formats, designed and developed in-house, live natively within the Guardian site, and promise high-quality visual impact, high engagement and contextual sensitivity in a full-package […]
