AccuWeather has partnered with Foursquare, the location technology platform, to deliver AccuWeather app users even more personalisation and contextually relevant information, available at their fingertips at the right time in the right place to make better choices and even more informed decisions. Available in the next few days on AccuWeather’s award-winning iOS and Android apps, users […]
Amplifi and car manufacturer Honda have signed up to a new platform from GroundTruth, which only charges advertisers for recorded visits into specified dealerships and showrooms. The campaign will be measured and verified by the UK’s leading independent location measurement company, Rippll. Honda and Dentsu Aegis owned-agency Amplifi have signed as the first Cost Per […]
Audi has worked with HERE Technologies to integrates an array of advanced navigation and location technology from HERE to provide guidance throughout the day. Smartphone and web companion applications sync journeys and routes from the device to the car before the driver sets out. The smartphone app gives you first mile guidance to the parked […]
Timberland has launched a new UK campaign with xAd to identify a new audience of urban adventurers and entice them into their brick-and-mortar stores. xAd worked with media buying agencies Vizeum and Amplifi to develop and deliver engaging content to 18-34 year olds living in the city, inspiring them to seek out their own ‘Urban […]