Sony experiments with AR by using Snapcodes on Jumanji Blu-Ray and DVD packaging
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If you’ve ever wondered what it’s like to play Jumanji, Sony Pictures has good news for you. To promote the release of Jumanji: Welcome to the Jungle, the company is using augmented reality to give Snapchat users a feeling of what it’s like to be inside of the hit movie, which debuts today on DVD, […]