Posterscope offering programmatic ad-serving on all digital OOH to improve campaign effectiveness

Posterscope offering programmatic ad-serving on all digital OOH to improve campaign effectiveness

Location marketing specialist Posterscope launches Dynamic Scheduling to make the proven benefits of customised creative optimisation accessible to all clients. The agency is the first OOH specialist to offer a programmatic product with proven campaign effectiveness to all clients. Dynamic Scheduling, powered by Liveposter, will create a new industry standard in the delivery and scheduling of […]

Charlotte Tilbury Launches World’s First 360° Virtual Reality Experience Starring Kate Moss

Charlotte Tilbury Launches World’s First 360° Virtual Reality Experience Starring Kate Moss

Today Charlotte Tilbury announced the launch of the world’s first virtual reality experience starring the iconic and globally renowned supermodel, Kate Moss. The dazzlingly beautiful VR experience was created in conjunction with global content production studio and VR specialists Happy Finish, and film director Antoine Wagner. It is the latest element in an extensive global […]