Turner’s sports streaming service ‘Bleacher Report Live’ to launch in April

Turner’s sports streaming service ‘Bleacher Report Live’ to launch in April

Turner‘s long-in-the-making live sports service is almost here. The broadcaster has announced that its Bleacher Report Live service will debut April 7th in a free preview mode, with “flexible” pricing when you have to start paying in the summer. It’ll present live sports in a Facebook-style home feed, with personalization that aggregates content based on […]

Pandora takes aim at Spotify and iHeartRadio with programmatic audio ads

Pandora takes aim at Spotify and iHeartRadio with programmatic audio ads

Pandora said that it will now offer its audio inventory programmatically through popular demand-side platforms such as MediaMath, The Trade Desk and AdsWizz. Pandora is the last of the three major digital music streaming platforms to offer audio ads through automation, but the company says it brings a significantly larger audience to the table. The […]