Big Shifts in Budgets and CPMs in Fallout of iOS 14.5 as Identified by Bidalgo
Big Shifts in Budgets and CPMs in Fallout of iOS 14.5 as Identified by Bidalgo
Bidalgo announced as Apple Search Ads partner
Bidalgo recently announced that it has been named as an Apple Search Ads Partner as part of the program recently announced by Apple Search Ads. Bidalgo is among a select group of partners that meet Apple Search Ads’ goal of identifying leading companies that provide its customers with the highest level of support and expertise […]
Bidalgo aims to bring AI to digital ad creative
AI-based ad automation platform Bidalgo has unveiled a new product called Creative AI which aims to bring the power of artificial intelligence to helping marketers design high-performance ad creative. An integrated part of Bidalgo’s self-serve ad automative platform, Creative AI uses image- and video-recognition technology to analyse every component of an advertiser’s creative, down to each […]
Bidalgo Becomes Google’s Latest Premium Partner For Mobile Advertising
Google has partnered with ad automation firm Bidalgo to help mobile marketers make use of Google’s Universal App Campaigns. Bidalgo has now been awarded the title of Premium Partner for Mobile Advertising. It combines its AI-based automated ad platform with Google’s UACs to optimise ad creatives and create scalable campaigns. Universal App Campaigns use machine […]