Professional photographer, Sharon Latham, has joined forces with Apadmi and England goalkeeper, Joe Hart, to create a travel selfie app. Selfie Guide guides you around the world and helps you take the perfect selfie. The Lancashire photographer said she was inspired by the “abundance” of poorly taken selfies and she wanted to create an app, which […]
Retailers need to embrace next generation technology such as artificial intelligence (AI) and augmented reality (AR) if they want shoppers to continue using their apps, new research has found. The study found that nearly 30% of consumers would like to see more innovation in mobile apps, so that they provide a better, more personalised shopping […]
Consumers believe current retail apps are failing to deliver the high quality and interactive mobile shopping experience they demand, according to new research. Despite a third of UK consumers admitting to downloading more retail apps in the last 12 months than they did in the previous year, just 40% said they were satisfied with the […]