Samsung has been a big patron to surfing, as seen in much-lauded promoting its sponsorship with the World Surf League and ASP World Tour, created out of 72andSunny Amsterdam. Now the brand further deepens its involvement with the sport with the debut of the Samsung Galaxy Surfboard, a prototype of a digital board that allows […]
The Drum
Samsung has unveiled its Unpacked campaign, created by agency 72andSunny, highlighting how Samsung and its users have progressed through great innovation over the years, as a prelude to the Samsung event at Mobile World Congress starting February 22. The video goes through a timeline of Samsung’s most notable innovations in technology, unpacking the brick phone down […]
Samsung has partnered with Rihanna for a new campaign teasing the release date of her forthcoming album through an immersive online experience. Those curious to know when the pop star will release her eighth studio album, titled ‘Anti’, will have to successfully complete a number of cryptic puzzles on antidiary.com using their mobile devices to […]