Inskin unveils new conversational advertising feature to supercharge ad engagement and e-commerce

A new partnership with Cavai, the world’s most advanced conversational advertising platform, provides unprecedented interactivity within Inskin’s ad formats

Inskin unveils new conversational advertising feature to supercharge ad engagement and e-commerce

Inskin Media, the world’s premier provider of high impact digital display advertising, has today announced a new partnership with leading conversational advertising expert, Cavai. Its conversational advertising solutions offer new and unique possibilities for in-ad interactivity and allow for engagement and product selection within the format itself.  A leader in specialised, high-impact formats, Inskin delivers exponentially […]

Impact makes strategic hires as it promotes a number of staff, with Alex Springer now Regional VP, EMEA

Impact makes strategic hires as it promotes a number of staff, with Alex Springer now Regional VP, EMEA

Partnership automation company, Impact, has made a number of new hires amid the continued expansion of its EMEA team, with a range of key executives promoted in response to the technology company’s continued growth and success. Alex Springer has been promoted to Regional VP, EMEA Sales & Solutions Architects; James Bennie to Senior Director, Customer […]

Adnami bolsters team as it hires Publisher Partnerships Manager and Commercial Activation Manager to help clients deliver high impact campaigns

Adnami bolsters team as it hires Publisher Partnerships Manager and Commercial Activation Manager to help clients deliver high impact campaigns

Following massive growth, Danish tech company Adnami, which specialises in programmatic, high-impact advertising solutions, has further strengthened its team with the hire of Kathryn Nixon as Publisher Partnerships Manager and Sam Levy as Commercial Activation Manager. Kathryn is tasked with looking after publisher relationships in the UK, growing the business by dipping into her extensive network. […]

New YouGov stats on debt worry – Tesco Mobile calls for a ban on price hikes.

NEW STUDY WARNS DIGITAL DIVIDE COULD INCREASE AFTER LATEST WAVE OF MOBILE CONTRACT PRICE RISES

New YouGov stats on debt worry – Tesco Mobile calls for a ban on price hikes.

Latest YouGov research reveals this year’s biggest-ever mobile mid-contract price hikes could leave millions unable to pay bills RIP to RPI: Half weren’t aware a mobile network could put up prices mid-contract, with the same amount not understanding RPI/CPI terms used in small print that lets them do it  Tesco Mobile CEO Tom Denyard is […]

Adzooma and Cambridge University reveal insightful data on how to succeed in online marketing in 2021

Adzooma and Cambridge University reveal insightful data on how to succeed in online marketing in 2021

Latest research finds that Facebook is the most cost-effective channel on average for SMBs, Microsoft is the most responsive channel for increasing ad spend, whilst Google maintains their place as the industry leader with their high reach and low-cost offering.   International online advertising platform, Adzooma, has teamed up with the world-renowned Cambridge University for a new piece of research that reveals how businesses can […]

Covatic appoints Accelerated Mission’s Paul Turner to help build and develop its Go-to-Market strategy

The Birmingham and London-based start-up has also hired Anastasia Petrova as iOS Developer as it readies for further growth

Covatic appoints Accelerated Mission’s Paul Turner to help build and develop its Go-to-Market strategy

Covatic, a growing tech company that empowers media companies to deliver exceptional in-app experiences by identifying when, where and how each individual can engage with content – all without needing to expose personal data – has readied itself for its next phase of growth by hiring Accelerated Mission’s Paul Turner to help it further its Go-to-Market (GTM) […]

Adverty outlines a unique opportunity to boost monetisation significantly with seamless in-game advertising on the Unity platform

Join the leading in-game advertising specialist on 3rd March to find out more about this opportunity and for the chance to win up to $50,000

Adverty outlines a unique opportunity to boost monetisation significantly with seamless in-game advertising on the Unity platform

Adverty, the leading in-game platform for advertisers, agencies and game developers, will outline a unique opportunity to significantly boost monetisation with seamless in-game advertising on the Unity platform at a seminar taking place on 3rd March 1pm UK / 2pm CET.  The upcoming seminar by Adverty will unveil how to integrate its Unity software development kit […]

Mambu appoints Forever Beta as the cloud banking platform accelerates global growth

Mambu appoints Forever Beta as the cloud banking platform accelerates global growth

Mambu, the cloud-native core banking platform, has appointed Forever Beta as its global brand and creative agency. Mambu created the concept of composable banking, which allows customers to create the banking experience that is best suited to them without being tied to a specific vendor, product or technology.  Forever Beta will work on Mambu’s creative strategy […]

Adnami partners with Omnicom Media Group in Sweden to help it deliver high-impact advertising programmatically

Adnami partners with Omnicom Media Group in Sweden to help it deliver high-impact advertising programmatically

Adnami, which specialises in programmatic, high-impact advertising solutions, has announced a partnership with Omnicom Media Group in Sweden, with the leading global media network opting to work with the Danish tech company in order to optimise the delivery of high impact advertising for its wide range of clients. Adnami facilitates opportunities to stand out in digital display buying, […]

Pringles launches new Sizzl’n range with ‘Step Up The Spice’ multi channel campaign

Pringles launches new Sizzl’n range with ‘Step Up The Spice’ multi channel campaign

Pringles is challenging consumers to ‘Step Up the Spice’ through a socially-led campaign to promote its new Sizzl’N product range.  Working with global agency We Are Social, Pringles will challenge people to see how hot they can go by trialling the progressively spicy flavours, from Kickin’ Sour Cream (Medium), to Spicy BBQ (Hot) and finally, Cheese & Chilli […]

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