Dentsu Webchutney India Creates ‘Never Miss a Deal with Missed Caller’ Innovation for Café TC

Dentsu Webchutney India Creates ‘Never Miss a Deal with Missed Caller’ Innovation for Café TC

 Café TC and Dentsu Webchutney India launched a new campaign to make people aware of ‘Not 2 B Missed Deals’ using Truecaller in an innovative way. Friday night is party night. Bars and restaurants run exclusive deals and offers in order to get maximum footfalls. These deals are communicated to people using various conventional […]

Truecaller introduces Ads Manager to reach out to advertisers

Truecaller introduces Ads Manager to reach out to advertisers

Truecaller, a popular mobile app which provider caller information, has announced the launch of a new self-serving platform — Ads Manager. The platform will allow businesses to manage their ad campaigns themselves. With the launch of this new platform in India, brands or advertisers will now be able to advertise their products and services in […]

Truecaller app advertising registers 300% surge; records 200 million impressions

Truecaller app advertising registers 300% surge; records 200 million impressions

Truecaller have announced that the company achieved a record 200 million impressions in a single day in India, thus registering a 300 percent growth in its in-app advertising platform in one year. Meanwhile, real estate on Truecaller appreciated to the extent that over 70 percent of existing advertisers decided to continue to invest in Truecaller’s mobile […]