Swrve & Segment team to bring mobile insight and new communications options to multi-channel business

Swrve & Segment team to bring mobile insight and new communications options to multi-channel business

Swrve, the leading customer interaction engine, has partnered with Segment, the infrastructure for customer data, to provide new levels of insight relating to consumer behaviour on emerging platforms including native mobile and OTT digital media streaming. In addition, the partnership enables Swrve customers to build campaigns across multiple channels based on data from any of […]

Swrve extends leading mobile customer interaction platform to support streaming video and OTT TV platforms

Swrve extends leading mobile customer interaction platform to support streaming video and OTT TV platforms

Swrve, the leader in cross-platform customer interaction for sales, marketing and operations, has extended its platform to support Digital Media Streaming platforms, including Apple TV, Roku, Android TV, and Amazon Fire TV. Pay TV is in decline. Every quarter, 1.5 million US consumers abandon traditional paid TV bundles in favour of streaming media direct from […]