Yahoo launches mobile and 360 degree ad formats in Singapore

Yahoo launches mobile and 360 degree ad formats in Singapore

Yahoo announced the availability of two new ad products for advertisers in Singapore: Yahoo Tiles, a new mobile ad format that brands can leverage to reach consumers through engaging, interactive 360 degree content and 360 creatives offering immersive ads for desktops and mobile using augmented reality and panoramic imagery. Yahoo Tiles enables brands to tell […]

Yahoo Introduces new mobile ad format Tiles, focused on 360 images, video

Yahoo Introduces new mobile ad format Tiles, focused on 360 images, video

At the Cannes Lions festival, Yahoo announced “Yahoo Tiles,” a new mobile ad format for the “post-tap world.” It offers 360-degree imagery and video on the Yahoo Gemini and BrightRoll ad platforms. Here’s the company’s description: Yahoo Tiles enables brands to tell visually compelling and immersive stories on mobile devices in a post-tap environment. When […]