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Home»Posts tagged with»Wieden + Kennedy

Nike shoppers can now test-run sneakers on a treadmill hooked up to a video game

By Newsroom on March 15, 2018   Latest, Marketing, News  

Nike shoppers can now test-run sneakers on a treadmill hooked up to a video game

When you’re running on a treadmill like a compulsive little hamster, or just going about your daily business, you may imagine yourself as the star of your own modern Super Mario-style video game, bounding across a brightly colored screen and leaping dexterously over obstacles to rack up points. But lucky folks in China have the […]

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