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Home»Posts tagged with»web ads

In-app ads drive more foot traffic than web ads, according to Cuebiq

By Newsroom on May 17, 2018   Latest, Marketing, Reports  

In-app ads drive more foot traffic than web ads, according to Cuebiq

In-app ads were more effective than web ads in driving increases in store visits last year, per a study by location intelligence firm Cuebiq. Its analysis indicates that in-app ads generated gains in foot traffic of as much as 19%-49%, compared with 10%-33% for web ads in 2017. Brands spent an average of $23.05 in […]

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