Collaborative initiative with iq digital and GroupM showcases the power of privacy-first, data-driven advertising solutions Utiq, the European AdTech company providing a Telco-powered infrastructure that leverages authentic, user-consented signals, has successfully integrated its technology with Adobe‘s Real-Time Customer Data Platform (CDP). This integration was validated through a pioneering data-only campaign in collaboration with iq digital and […]
Following launches in Germany, France and Spain, Utiq is now expanding its Authentic Consent Service to the UK market Utiq, the European adtech company delivering a telco-powered Authentic Consent Service to enable responsible digital marketing, has announced its launch in the UK, and the appointment of Sara Vincent to run the new UK operation. Utiq, […]
Innovative technology platform and data consent service set to help the industry move towards trust-based responsible advertising practices, while giving consumers real control and choice over their data. Equativ, the global leading independent ad platform, today announced its partnership with Utiq — the European AdTech company that delivers a Telco-powered Authentic Consent Service to enable […]
