The cybersecurity and intellectual property protection company’s integration with Silverbullet’s engine prevents programmatic ad dollars being wasted on pirate sites
White Bullet’s Integration With Silverbullet’s Next Generation Context Outcomes Engine, 4D, Is Now Live
The cybersecurity and IP protection company and the contextual outcomes engine join forces to deliver brand-safe advertising at scale
White Bullet integrates with 4D to enable advertisers to tap into targeted inventory whilst protecting brand reputation
Lately I’ve been thinking – what is the future of consumer data with GDPR in effect? How will the media and advertising landscape continue to evolve to meet its own insatiable appetite for information? The implementation of GDPR meant brands had to let go of massive piles of data as the door was closed on […]