A small U.S. advertising company is making waves in the tiny but rapidly growing market for personalized mobile advertising. SITO Mobile Ltd uses location-based data to target ads to users of more than 250,000 mobile apps, including the Wall Street Journal, Pandora and Major League Baseball. SITO collects data including a device’s ID and location […]
SITO Mobile, a leading mobile engagement platform, announces a data and product development partnership with Blue Bite, a top cloud-based IoT platform company. SITO Mobile’s Marketing Platform provides advertisers access to more than 98% of U.S. mobile consumers via 200,000 of the world’s most popular apps to present consumers with digital display and video ads. […]
