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Home»Posts tagged with»Qixi Festival

Dior and Bulgari Become Luxury’s Early Adopters of WeChat Sales

By Newsroom on September 14, 2016   Apps, Latest, Marketing, News  

Dior and Bulgari Become Luxury’s Early Adopters of WeChat Sales

While high-end luxury brands are slowly starting to offer online sales in China, one area that remains especially uncharted territory for them is selling through WeChat. This may be about to change, however, as both Dior and Bulgari took the WeChat sales plunge for the recent Qixi Festival holiday. Both became some of the first […]

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