Location Sciences announces always-on contract with Vicinity Media to deliver data verification

Location Sciences announces always-on contract with Vicinity Media to deliver data verification

Location Sciences, the leading mobile location data and intelligence expert, has announced a contract with Vicinity Media, Africa’s first premium location-based ad network. The partnership will see Vicinity run verification on all its location impressions.  Vicinity Media initially implemented Verify, Location Sciences’ proprietary location verification platform, to carry out an independent audit of its location […]

KERB, the parking space marketplace app teams with on-car ad platform, Adverttu

KERB, the parking space marketplace app teams with on-car ad platform, Adverttu

KERB, the International parking space marketplace app, partners up with growing on-car advertising driver community Adverttu, enabling drivers to earn both passive income and save costs while driving and parking! Adverttu’s drivers earn up to £150 a month simply by driving around as normal with advertising wrapped on their vehicles for set ad campaign durations. […]

IX Reach now offers remote peering for Equinix Internet Exchange in London and Paris

IX Reach now offers remote peering for Equinix Internet Exchange in London and Paris

IX Reach, the leading global provider of remote peering services and connectivity solutions, has announced its selection by Equinix, the global interconnection and data centre company, as its exclusive beta partner for Reseller Ports on Equinix Internet Exchange (IX). Building upon its existing partnership with Equinix to offer global connectivity between its industry-leading data centres, […]

Blis and Location Sciences announce alliance to drive data verification

Blis and Location Sciences announce alliance to drive data verification

Blis, a global leader in real-world intelligence, has announced that it is the first global location intelligence company to embrace independent verification of data quality from independent location​ data verification and analytics company,​ Location Sciences.  Blis and Location Sciences are coming together as two independent companies with a common goal for more transparency and data […]

Philips partners with JD for Chinese retail AI initiative

Philips partners with JD for Chinese retail AI initiative

Health technology firm Philips has partnered with Chinese eCommerce firm JD for an AI-driven retail solution to maximise the performance of Philips’ flagship store in China.  JD will leverage its AI technology to provide a comprehensive suite of solutions, including user portrait analysis, user behaviour analysis and user motivation analysis. JD will assist in business decision making, providing guidance […]

Waze adds YouTube Music to its Audio Player partner line-up

Waze adds YouTube Music to its Audio Player partner line-up

Waze has unveiled YouTube Music as its latest Audio Player partner, joining Spotify and Deezer. Originally launched last October, Waze’s full-service audio player delivers music, podcasts, audiobooks, news, and more via partnerships with leading audio platforms. Since its launch Waze users have driven almost 11bn kilometres while listening to content from Waze’s Audio Player partners.  Waze initially launched […]

Walmart and Tasty partner to launch Shoppable Recipes

Walmart and Tasty partner to launch Shoppable Recipes

Walmart and Buzzfeed’s Tasty have partnered to launch a new in-app feature, Shoppable Recipes, which lets viewers add ingredients from a Tasty video straight to their Walmart grocery cart. To use the feature, customers need to download the Tasty app, where they can choose from 4,000 recipes. Once a recipe has been picked, a one-click process will […]

Comscore and PlaceIQ launch new solution to link TV and digital campaigns to moviegoing behaviours

Comscore and PlaceIQ launch new solution to link TV and digital campaigns to moviegoing behaviours

Comscore, a trusted partner for planning, transacting and evaluating media across platforms, announced the addition of a new offering within its suite of Marketing Impact solutions, Movie Lift. Developed in partnership with PlaceIQ – the company building a new model of consumer behaviour with location data and insights – this solution helps media buyers and sellers better […]

TikTok launches new campaign to raise funds for Blue Cross

TikTok launches new campaign to raise funds for Blue Cross

TikTok has partnered with UK animal charity Blue Cross to raise funds for pet welfare in the UK. The short-form streaming platform launched the #PetBFF hashtag this weekend, encouraging users to create and upload content featuring their pets – or their ‘Best Friends Forever’. TikTok says it will donate £1 to Blue Cross for each […]

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