Ansible Unveil The MDEX, Ranking the World’s Most “Mobile Ready” Brands

Ansible Unveil The MDEX, Ranking the World’s Most “Mobile Ready” Brands

Ansible, the mobile marketing and technology agency of IPG Mediabrands, in partnership with YouGov, the global market research firm, and Powered by Google, has launched the inaugural MDEX, ranking the world’s most “mobile ready” brands based on five dimensions across both mobile presence and performance. The MDEX’s framework was built and developed over a six […]