Fetch countersues Uber after being accused of click fraud in mobile ads

Fetch countersues Uber after being accused of click fraud in mobile ads

Mobile agency Fetch is counter-suing Uber for non-payment of invoices relating to ad placements that Uber claims were fraudulent. Uber had previously sued Fetch in September of last year in a California court, claiming it had been billed for non-existent, non-viewable or fraudulent ads, and for failing to pass rebates and commissions back to Uber. In that […]