Sainsbury’s extends ‘The Greatest Gift’ campaign with karaoke Snapchat lens

Sainsbury’s extends ‘The Greatest Gift’ campaign with karaoke Snapchat lens

Sainsbury’s has extended its festive campaign, with the supermarket claiming to have launched the first ever UK karaoke Snapchat Lens. The grocer unveiled the interactive element of its ‘The Greatest Gift’ animation, which landed last month and tells the story of a hard-working Dad, Dave, voiced by James Corden. The song featured in the ad […]