Hyundai has developed a smartphone-based digital key that can be used to unlock and start a car without a physical key or FOB. The feature will be built into new Hyundai and Kia vehicles starting later in 2019. The digital key app can be downloaded to a smartphone, and near-field communication (NFC) technology detects the […]
On February 28 at Amsterdam’s most famous museum, the Rijksmuseum, the voice of Rembrandt was unveiled. A group of experts, working together with ING Bank, has used voice technology, research and data to recreate the painting techniques, personality, language and voice of the Dutch master. The results are featured in ‘The Rembrandt Tutorials’, as narrated […]
KFC Middle East offers an alternative variation of ‘live-feed,’ by launching a drive-thru that sits within social media threads, where users can order food at a cluck of a button. When the weather’s off or you’re feeling particularly lethargic, the thought of venturing outside to answer your KFC cravings can feel like a bit of a […]
Foundation Laço Rosa, an organisation in Brazil that fights against breast cancer, has installed an interactive panel that receives donations at the same time as it shows the power of a contribution. From a distance, the piece is an enormous barcode. But, up close, it is possible to read the names of women patients who […]
Huawei has used the power of AI and human expertise to compose the final two movements of Schubert’s famous Symphony No. 8. commonly known as the ‘Unfinished Symphony’. Symphony No. 8 has remained incomplete for 197 years and despite numerous attempts it remains one of the most intriguing pieces of unfinished symphonic music of all […]
Part of becoming the #1 choice for TV, both in and out of the home, means also building the most innovative ad experiences for consumers and brands. Just as consumers’ viewing habits have evolved, their expectations for advertising have also changed. Viewers no longer accept an irrelevant, intrusive ad experience and appreciate when brands tell […]
What if travellers waiting to board a plane could exchange tips face-to-face with others who are heading in the opposite direction? KLM Royal Dutch Airlines has worked with creative agency DDB Unlimited to build a bar where travellers can meet to exchange local tips at airports in the Netherlands, Norway and Brazil. This new travel […]
Bloomberg Media Group is launching TRIGR TV, an innovative ad solution that brings the flexibility and real-time adaptation of digital advertising to linear broadcast television. Powering TRIGR TV is a new patent-pending technology called Bloomberg Interlink, an overdue breakthrough in television advertising. Bloomberg Interlink serves as a “bridge” that connects a traditional broadcast television system […]
Swedish creative agency, Stendahls, have unveiled their latest creative activation: The world’s first hotel room where the price you pay is determined by how much time the guests spend on social media. Here, is where screen time is first introduced as the new currency. “The Check Out Suite” is a unique hotel room in Gothenburg, […]
Amazon has begun trialling a small autonomous delivery robot on the streets of Washington State. Six Amazon Scout fully-electric small trucks have begun delivering goods to people within Snohomish County, Washington. The delivery robots, developed at Amazon’s Seattle research and development lab, travel along the streets at ‘walking pace’ and only deliver packages to the […]