TabMo Partners with Integral Ad Science to Give Marketers an Integrated, Mobile-first Approach to Brand Safety, Fraud and Viewability Measurement
TabMo, the first mobile DSP combining programmatic ad buying with proprietary creative ad units, and Integral Ad Science (IAS), the global measurement and analytics company that builds verification, optimisation, and analytics solutions to empower the advertising industry, today announce a pre-bid integration on TabMo’s Hawk platform. Through this partnership, Hawk gives online marketers improved brand […]