S4M expands its multichannel drive-to-store offer with digital cross-device metrics

S4M expands its multichannel drive-to-store offer with digital cross-device metrics

S4M, a leading drive-to-store platform announced a strategic partnership with Tapad, a global leader in digital identity resolution, to provide its clients with a holistic view of anonymous customer journeys across digital devices. This move responds to a rising need in the industry as each customer’s path to purchase becomes increasingly complex. Studies have shown […]

S4M to Showcase the First Saas Platform for Drive-to-Store Campaigns at Dmexco

S4M to Showcase the First Saas Platform for Drive-to-Store Campaigns at Dmexco

S4M, a leading mobile programmatic platform, announced its participation in Dmexco, a trade show bringing together key players in digital business, marketing and innovation. The event will be taking place September 12-13, 2018, in Cologne, Germany. During the event, S4M will be showcasing the latest version of FUSIO by S4M, its drive-to-store technology. Marketers will […]