It’s no surprise that nonprofits operate on shoestring-sized budgets and are constantly working to recruit a new generation of millennial donors. But Water is Life, a charity focused on providing clean water resources, found an interesting way to hack the popular mobile payment app Venmo, which could open the floodgates to creative and stealthy digital […]
NHS Blood and Transplant has launched an augmented reality campaign supported by experiential activity to raise awareness of blood donations among potential donors. The campaign, ’See the power of blood donation’, created by agency 23red, also highlights the life-saving power of blood donations and uses innovative augmented reality technology to encourage the public to offer […]