DataXu, a leading provider of programmatic marketing solutions, and Teads, the inventor of outstream video and the No. 1 video advertising marketplace in the world, announced a partnership declaring DataXu as the first DSP in market certified to purchase Teads Studio video units programmatically. Now, DataXu brand and agency customers have access to new video ad formats […]
Programmatic marketing solutions provider, DataXu, was recently named a leader, including the highest score possible in the product strategy criteria in The Forrester Wave: Omnichannel Demand-Side Platforms, Q2 2017 from Forrester Research. Quite an achievement for a company, which started its operations by providing data analysis to NASA, trying to figure out a way to send […]