Music streaming service Spotify and Rubicon Project, an online advertising technology firm which helps clients optimise ad revenue, have collaborated to roll out multiple audio advertising campaigns in the APAC region. The programmatic audio campaigns have been executed in Australia, New Zealand, Hong Kong and Singapore. Spotify’s audio inventory is being traded via private marketplaces […]
Triton Digital, a leading technology provider for the audio industry, announced that SoundCloud, the world’s leading music and audio platform, has selected Triton Digital’s programmatic audio advertising exchange, a2x as a monetization partner for their digital audio advertising inventory in Canada. This partnership enables programmatic buyers throughout Canada to execute targeted, at-scale buys across SoundCloud’s highly engaged […]