Amplero’s New Capability Lets Marketers Influence Friends of Friends
Amplero, a digital intelligence platform which leverages machine learning and continuous optimisation, has introduced a way for marketers to influence friends of friends. Influencer Optimisation, a machine learning-based capability of Amplero’s Intelligence Platform, enables marketers to pinpoint their key customer influencers. It measures each influencer network by number, strength, intensity of connections, as well as […]