Marin Software, a leading provider of digital marketing software for performance-driven advertisers and agencies, unveils MarinOne, the next generation of its cross-channel advertising platform. This matters in a digital landscape where Google and Facebook command nearly 80% of internet time and over 75% of online ad dollars. Google, Facebook, and more recently Amazon, have become […]
Last Fall, Spotify launched Spotify Ad Studio, the first-ever audio self-serve advertising platform, in the US. The platform now embarks on a world tour as the public beta expands to Canada and the UK. Spotify Ad Studio makes it easy for marketers of all sizes to create audio ads on Spotify in minutes, letting them […]
Ad tech company Advrty introduced the beta release of their patent pending VR platform for native advertising. The company makes immersive ads seamlessly integrated into three-dimensional worlds of VR games and applications. The platform enables advertisers and brands to meet their consumers in new and innovative, context-driven experiences. The technology will be presented at Pocket […]