Adsquare introduces Data Alliance for accurate mobile data at scale
Mobile-first data exchange Adsquare has launched the Adsquare Data Alliance, which aims to offer advertisers high-quality, accurate data at scale. The Data Alliance will aggregate deterministic data from app publishers and validated third-party data from the Berlin-based firm’s data partners to enable advertisers to tap into this data. “With an abundance of data in the industry being […]