Spotify moves to ban ad block users from its platform

Spotify moves to ban ad block users from its platform

Music streaming service, Spotify, is ramping up its fight against ad blockers by explicitly banning them in its terms of service.  The firm has long been anti-ad blockers. Until now, Spotify users who employed ad-circumventing software had their accounts suspended and were send a warning via email. The suspension would be revoked if they removed their ad blocker […]

Viant’s Adelphic announces new inventory integrations with Rubicon Project’s PMP

Viant’s Adelphic announces new inventory integrations with Rubicon Project’s PMP

Adelphic, a Viant subscription-based self-service platform for cross-channel programmatic advertising, announced the addition of digital out-of-home (DOOH) inventory from Rubicon Project’s private marketplace (PMP), further establishing Adelphic as the leading DSP with the most DOOH inventory integrations in the industry. Advertisers can now access DOOH inventory in multiple formats and locations from Adelphic’s newest DOOH […]

Brandwatch launches Vizia Enterprise Reporting, bringing data intelligence to mundane internal reports

Brandwatch launches Vizia Enterprise Reporting, bringing data intelligence to mundane internal reports

Brandwatch, the world-leading, $100 million-revenue social intelligence company, has unveiled its latest Vizia innovation with an enterprise reporting product that fundamentally changes the approach to marketing reporting. Marketers spend countless hours and billions of dollars to ensure that they are equipped to track results and measure their work, but that vital information is too often […]

State of California tackles drought with IoT and Blockchain

State of California tackles drought with IoT and Blockchain

The Freshwater Trust (TFT), a 501(c)(3) nonprofit working to protect and restore freshwater ecosystems, is partnering with IBM Research and SweetSense Inc., a provider of low-cost satellite connected sensors, to pilot technologies which can accurately monitor and track groundwater use in one of the largest and most at risk aquifers in North America. Additional research […]

Facebook strikes cinema ticket deal with Odeon

Facebook strikes cinema ticket deal with Odeon

Facebook has struck a deal with Odeon that will let movie goers buy tickets without leaving the social network. As part of the partnership, Facebook has launched a ‘Films’ tab in its app and online that will enable fans to book and pay for the tickets via Odeon. Tickets for screenings at other chains, including Vue […]

Fintech startup Yoyo is launching a new omnichannel solution

Fintech startup Yoyo is launching a new omnichannel solution

European fintech startup, Yoyo, has announced a new eCommerce solution for its already existing shopping platform, which is geared towards tracking retail transactions and loyalty programs. Currently, Yoyo Wallet gives consumers the ability to organise mobile and in-store payment options, rewards, offers, and itemised receipts all in one place. Yoyo’s new omnichannel features include multichannel one-click […]

Verizon Media uses VR to bring Abu Dhabi’s beautiful tourism destinations to life

Verizon Media uses VR to bring Abu Dhabi’s beautiful tourism destinations to life

On February 8, in partnership with Spark Foundry UK and The Department of Culture and Tourism – Abu Dhabi, Verizon Media announces a new VR 360º video experience, offering users the opportunity to virtually explore some of the biggest tourist attractions in Abu Dhabi. Created by RYOT Studio, the branching narrative within the video places […]

Huawei uses AI to ‘complete unfinished symphony’ by Schubert

Huawei uses AI to ‘complete unfinished symphony’ by Schubert

Huawei has used the power of AI and human expertise to compose the final two movements of Schubert’s famous Symphony No. 8. commonly known as the ‘Unfinished Symphony’. Symphony No. 8 has remained incomplete for 197 years and despite numerous attempts it remains one of the most intriguing pieces of unfinished symphonic music of all […]

Zeotap launches Connect deterministic offline-to-online identity solution

Zeotap launches Connect deterministic offline-to-online identity solution

Mobile data and identity platform Zeotap has launched Connect, an identity solution which deterministically matches brands’ offline CRM data to mobile identifiers, helping brands to bridge the gap between offline and online data.  The company is already working with three of the top 10 global advertisers across several key verticals such as Fast Moving Consumer Goods (FMCG) […]

VR series to be broadcast from the International Space Station for TIME and Felix & Paul Studios

VR series to be broadcast from the International Space Station for TIME and Felix & Paul Studios

Following a launch at the Sundance Film Festival, TIME and Felix & Paul Studios have made an exciting announcement. After sending VR cameras up to the International Space Station in December 2018, they are ready to start shooting a year-long VR project, ‘The ISS Experience’, that will provide people on earth a never-before-seen perspective of […]