The partnership automation company’s continued expansion in the Nordics will help it serve a growing roster of clients in the region
Impact Opens Office In Sweden With Marcus Ericson appointed as Country Manager
The news follows hot on the heels of Covatic’s launch of A-Type, a sustainable solution to the digital advertising industry’s ID and privacy challenge
Covatic, the fast-growing Techstars-backed technology company has announced a partnership with CACI, via its new A-Type solution, which will enable advertisers to benefit from detailed Acorn segmentations and on-device targeting whilst preserving user privacy. Covatic’s recently launched A-Type solution is an entirely new approach to audience targeting which places user privacy front and centre whilst […]
Impact’s ongoing European growth is serving an expanding roster of clients in the DACH region
Impact celebrates one year in Germany as it continues its strategic expansion
IP protection company, White Bullet, has announced a collaboration with the Sygnal Association in Poland to help prevent ad-funded piracy. Established in 2001, the Sygnał Association protects the intellectual property rights of broadcasters, distributors, licensors, recipients of TV programmes and other multimedia content. Currently, it comprises 18 media and telecommunications companies operating in Poland.White Bullet […]
Adnami announces partnership with Reach plc, with publisher set to leverage its unique, attention-grabbing formats programmatically
White Bullet and The European Lotteries announce partnership to fight piracy
Inskin Media makes strategic hires as it furthers its mission to maximise attention and impact in digital campaigns
The appointment comes as the conversational cloud enjoys a strong growth trajectory in these regions
Cavai appoints Andreas Akesson as Commercial Director for Spain, Portugal and Latin America
The cybersecurity and IP protection company and the contextual outcomes engine join forces to deliver brand-safe advertising at scale
White Bullet integrates with 4D to enable advertisers to tap into targeted inventory whilst protecting brand reputation
77% claim being annoyed when seeing or hearing the same ad over and over. 65% of marketers said that personalisation is a key priority for their advertising strategy. Beauty, entertainment & finance top performing sectors for personalised advertising.
Research reveals 61% of UK consumers are happy for advertisers to use personal data to personalise ads and offers