Two-thirds of advertisers plan ads for voice-activated devices this year, according to MTM

Two-thirds of advertisers plan ads for voice-activated devices this year, according to MTM

Armed with the ability to target ads to voice-activated devices, more than two-thirds (68%) of advertisers plan to create ads specifically for these gadgets in the coming year. A survey of 232 UK media agency and brand-side executives by MTM has found that 79% of advertisers and agencies believe reaching audiences through voice-activated devices in […]