Posterscope builds proprietary ‘always-ready’ programmatic ad-serving platform for Shop Direct
Leading OOH agency and location marketing experts Posterscope will, for the first time, activate a bespoke, ‘always ready’ ad-serving platform for Shop Direct. The platform will be powered by Liveposter and at scale through a partnership with Clear Channel, giving Shop Direct brands Very, Very Exclusive and Littlewoods a consistent brand presence on high streets […]