Impact Acquires Trackonomics, Boosts Publisher Commerce Content Capabilities

Acquisition accelerates Impact’s market leadership position in publisher partnership technology

Impact Acquires Trackonomics, Boosts Publisher Commerce Content Capabilities

Impact, the global leader in partnership automation today announced that it has completed the acquisition of Trackonomics Ltd, the leading e-commerce software automation and data attribution solution designed for content publishers. This acquisition enhances Impact’s publisher technology capabilities through the Partnership Cloud. For some of the largest and most recognisable names in digital commerce transformation, Trackonomics provides full-funnel revenue […]