It’s summer and, therefore, picnic season. To celebrate the sun and the love of burgers, McDonald’s Sweden, McDelivery, and Nord DDB have unveiled the Picnic Position Blanket – a unique treat for everyone that loves burgers but hates getting up from a comfy blanket in the park. All you need to do is find your […]
Pepsi is encouraging fans to “Get It While It’s Hot” with the launch of its newest limited-edition beverage, Pepsi Fire. Beginning May 22, Pepsi Fire – the refreshing cola with a cinnamon flavoured twist – will be available in stores US-wide for an eight-week period. Fans who find specially marked packs of Pepsi Fire, Pepsi, […]
In a global media first, Lipton Ice Tea has launched its latest campaign via PHD Sydney, which serves video content on Snapchat to help consumers ‘beat the heat’ with cool and dynamic footage. The idea, utilises Weather Targeting via a programmatic buy on Snapchat, automatically triggered when the temperature exceeds 26 degrees. Ads are served […]