Mirum launches ‘mobile-first readiness test’ in light of Google’s mobile indexing change

Mirum launches ‘mobile-first readiness test’ in light of Google’s mobile indexing change

Mirum, which was recently named a Visionary in Gartner’s 2018 Magic Quadrant for Global Digital Marketing Agencies and noted in Forrester’s Search Marketing Agencies Wave, has launched a new mobile-first readiness test in response to Google’s indexing change. The ‘Mobile-first Indexing Readiness Audit’ will review key aspects of clients’ sites, understanding the potential impact of […]

Google expands mobile-first indexing after 1.5 years of testing

Google expands mobile-first indexing after 1.5 years of testing

Google has announced its “mobile-first” indexing of the web is now starting to roll out, after a year and a half of testing and experimentation. Back in 2016, Google first detailed its plan to change the way its search index operates, explaining how its algorithms would eventually be shifted to use the mobile version of […]

Google to consider page speed for mobile search rankings

Google to consider page speed for mobile search rankings

Google announced it will begin considering page speed when ranking webpages in mobile searches starting in July 2018. The search giant attributed the change to its users caring about the speed of a webpage. Google said the “Speed Update” applies the same standard to all webpages regardless of the technology they’re built on. It will only […]